60 Second CEO: David Asprey of Bulletproof

Radhika Sivadi

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Ken Rutkowski of Business Rockstars rapid fire interviews entrepreneurial CEOs in one minute for theseries The 60 Second CEO.

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Here’s David Asprey, Biohacker and CEO of Bulletproof, perhaps best known for the Bulletproof Diet and Bulletproof Coffee.

KR: Who’s your
favorite business person/entrepreneur?

DA: Peter Diamandis.

KR: Peter Diamandis. On a scale of one to ten, how weird are you?

DA: I think I am about an eight.

KR: How many hours of sleep do you get a night??

DA: Five hours and 57 minutes for the past 650 nights.

KR: [Laughs.] What’s the last
thing that you do before you go to bed?

DA: The last thing I do before I go to bed is I turn out the lights that are already dim.

KR: Do you meditate or do you relax?

DA: I need to do neither one because I’ve hacked my brain. I go to sleep within 90 seconds.

KR: What’s you favorite animal?

DA: Ummmm. [Long pause.]

KR: [Interrupts] There’s nobody that flunks this except you. Come on, what’s you favorite animal?

DA: My favorite animal. Ummmm. I kind of like dachshunds.

KR: They’re dogs. That’s a dog.

DA: [Interrupts] Dogs are not an animal. Dogs. OK, the salamander would qualify.

KR:  Are you saying salamanders?

DA:  [interrupts] Wait, wait, let me show you this. [Shows back cover of book on the table]. This is a salamander. There’s a salamander on the back of this book.

KR: Don’t do this! OK on a scale of one to ten you are a ten right now. Real quick, spiderman or batman?

DA: Ummm. Spiderman

KR: And one word, what describes you? One word.

DA: Happy?

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Radhika Sivadi