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Using Lead Scoring in Your Marketing Automation
I’m frequently surprised when I hear customers refer to their marketing automation and their lead scoring as if the two should never…
How to Perform a Social Media Cleanup Before a Job Search
Performing a social media cleanup has become an important part of the job search process. Whether you realize it or not, what…
This All-in-One Travel Jacket Is Approaching $1 Million on Kickstarter
Anyone who has spent any amount of time on the road, whether for business or pleasure, knows that the key to zen…
Three Tools for Making Your Presentations and Visuals Pop!
When you’re tasked with creating a slide show or visuals for team members/clients, relying on tools like Powerpoint and Word will rarely…
Trending: Mobile payment
There’s a lot of talk about mobile payments these days – indeed there are conferences dedicated to nothing else – and most…
Can Marketing Save A “Stuck” Business?
Stuck. A stagnating business might decide the solution to their ongoing ills is to escalate marketing. And they’re right. The optimal marketing…
The Anatomy of a Perfect Checkout Page [Infographic]
Having a checkout page in todays’ business climate is essential for any online retailer, but it’s important to get it right and…
The Truth Behind Being a CEO
The path to becoming a CEO is different for anyone with such ambitions. Each man or woman has their own story. But,…
Days Of ‘Spray And Pray’ Marketing Are Done
Too much marketing communication and too little targeting has been behind a sharp uptick in brand damage. In a recent study on…
How to Get More Value from Your Business Blog
You’ve spent precious work hours writing this week’s company blog. Or maybe you’ve spent precious budget dollars to hire an employee or…
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