Resource Center
All articles
Practical guides for small business owners, newest first.
App sings babies back to sleep in their parent’s voice
Add / Remove Sleepless nights are a given for new parents: when a baby awakes in the night, the soothing voice of…
Yu Yongfu Revs Up Alibaba’s Mobile Division
In the past year Alibaba has taken big steps in its strategy to dominate China’s mobile-commerce era. Yu Yongfu, the newly established…
7 Tips For Mastering The Art Of The Customer SME Interview
Conducting an effective customer interview is an art—one that’s vital to producing a compelling success story. The interview offers opportunities to not…
Will the Art of the Signature Be Lost in the Digital Age?
As an entrepreneur, I am amazed at how much time I spend online. Whether I am writing a post for this site…
The Amazon Effect: Why B2B Purchasing Needs to Embrace the Change [Infographic]
Companies have long relied on traditional sales methods like 1:1 sales, distributor relationships, and purchasing contracts to sell business products and services.…
Employee Survey, Can Companies Track Individual Answers?
Do your employees trust you enough to fill out an employee survey? Employee surveys The topic of employee surveys is always a…
4 Ways to Make Leadership Development Part of Your Company Culture
It looks like organizations are missing the mark on leadership development. Only 35 percent of U.S. managers are engaged in their jobs,…
5 Big Mistakes In Multicultural Marketing
Multicultural audiences have become the fastest growing segment of consumers, with a growing demographic of more than 2.3 million people per year.…
The Untapped Potential Of Unused Capacities
Companies can benefit from the trend toward “collaborative consumption” through creative new approaches to defining and distributing their offerings. Not everyone wants…
13 Ways to Show Customers You Love Them
Big businesses can spend a lot of money to buy customer happiness and loyalty but small business have to work harder to give…
About
Empowering individuals and businesses to launch and scale their businesses online!
