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Beauty Is Only (3-D Printed) Skin Deep
Global cosmetics giant L’Oréal has waged a battle against gravity for more than a century, with countless creams, peels and potions as…
Throw Your Press Release in the Bin – Here’s Why
“We want to send a press release” – that was the opening line in a conversation I had recently with someone. My…
Why Brand Activation at Events Is Terrible
Event sponsorship is a huge market plagued by a lack of authenticity, efficiency, and innovation. However, by embracing technology and aggressively rethinking…
Telecom Service Providers: 4 Fixes For Broken Sales Cycles
As a telecom service provider, there’s not enough slack in the system to tolerate broken sales cycles. .Especially when considering the volatility…
4 Keys to Marketing on Twitter
Look at most companies’ social media activity, and chances are their Twitter presence is going to have the smallest, but still rapidly growing, following among…
From CMO to CEO: Why Marketers Should Own the Business–But Don’t
Peter Drucker said the “the purpose of a business is to create a customer.” Only the Sales and Marketing functions are focused…
Without Good Analysis, Big Data Is Just a Big Trash Dump
Big Data, Mega Data or Meta Data are the buzzwords in corporate lingo. It is like a bunch of high school boys…
Big Brother’s 2015 Customer Experience Strategy
“The telescreen received and transmitted simultaneously. Any sound that Winston made, above the level of a very low whisper, would be picked…
Want to Be Truly Valued? Create Opportunities by Connecting People.
On a Saturday morning in 2007, Sequoia Capital met with the co-founders of a new startup called Dropbox. Drew Houston demoed the…
Digital missing pet posters get sent to every smartphone in the area
Add / Remove Pet lovers have a number of options to choose from when their cat or dog goes astray. Using facial…
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