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Why Marketing Is Still an ‘In Person’ Game
Don’t get me wrong; I definitely believe in the power and prominence of digital marketing. After all, digital vehicles like eNewsletters, blogs…
Audience Intelligence: How To Use The App Graph
One of the greatest impairments on mobile compared to the web is knowing where a user goes after they leave your digital…
How Storytelling Can Create More Buzz for Your Brand
Today it’s not about who you are online, but rather how people can relate to you and/or your personal brand. In order…
How To Implement Employee Advocacy At Your Company
How does a company get started with employee advocacy? I recently had a chat with Ben Donkor who is a Social Media,…
How to Cope Effectively With Discomfort at Work
There’s no way to prevent change and the discomfort that comes along with it, especially in the unpredictable 21st century business world.…
Work Smarter: Don’t Waste Time on Deals That Won’t Happen
The competitive nature of salespeople mean that they hate to lose. Giving up an opportunity to make a sale just isn’t in…
23 Epic Twitter Facts and Statistics That May Surprise You
Twitter is reinventing itself into a much more visual platform. It has to. The competition demanded it. Instagram, Pinterest and other emerging…
Women Networking: Is It Finally Kicking In?
A little over 25 years ago, my mentor who was a decade older than me, philosophized that with every passing decade, things…
5 Sales Hacks that will Change Your Sales Game
Some of the most effective and exciting work I do in sales revolves around researching and understanding the right buyer, and then…
Latest Developments in Search
This is the week in which ‘mobilegeddon’ finally arrived. Such was the excitement/trepidation about this update that mobilegeddon was a trending topic…
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