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Blogging: Good for the Environment and Your Bottom Line
Does your business have a blog yet? What about a Twitter account or a Facebook page? If you’re still not sure whether…
3 Things Entrepreneurs Need to Know About Mobile Video Streaming
What happens when you combine the live stream of Twitter with the power and accessibility of a smartphone video camera? The answer…
What a Business Idea Garden Is … and Why You Need One
How Do You Grow Your Business? Recently I had a phone conversation with a blogger friend of mine about managing a small…
5 Hands-On Strategies to Improve Data Quality
Data quality is never an accident. However, most companies discover data issues randomly. According to the 2015 Experian benchmark report, “Most organizations…
4 Tips for Mentally Preparing for Overwhelming Challenges
I recently re-watched a favorite movie of mine, Snatch, by Guy Ritchie. Aside from its cinematic brilliance and great story, there is…
LinkedIn Marketing Tip: This Clever Lead Generation Strategy Works
How much are you paying for your leads? When you figure in the time it takes to pull together your free offer,…
New Google Program May Be Just What Your Small Business Needs
The descriptive phrase “user friendly” was invented because so many processes associated with technology can be a pain. Frankly, getting a small…
4 Ways Contact Center Agents Can Build Customer Loyalty
Here’s what we know about customers and your business’s bottom line: retaining existing customers is less expensive than wooing new ones. How…
Content Meets the B2B Buying Process (Part 1 of 2)
Content Overload We’re almost 10 years into one of the latest and hottest marketing trends – Content Marketing – and most B2B…
Why Your Startup Needs to Be Data Mature From the Beginning
For many entrepreneurs, data is an extravagance that can be overlooked during those early, nose-to-the-grindstone days of launching a startup. You’ve got…
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