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You Should Switch From Annual Surveys To Weekly Pulse Surveys
One thing I’ve never fully understood is why companies are so obsessed with annual surveys. Annual employee engagement surveys are at the…

Give Your Brand a Boost With Lifestyle Content
How do you earn intensely loyal and interactive followers for your business? You start by developing a strategic content strategy. Think of…

Generation X At 50 – Career Crossroads
Career Crossroads The oldest of Generation X are turning 50 years of age, and many of them are at career crossroads! I…

7 Areas of My Life That I Outsource So I Can Focus on Business
When it comes to focusing on clients and providing each person I partner with the time they deserve, I have found there…

What UberX and Lyft Drivers Can Do to Minimize Their Personal Liability
Peer-to-peer startups like Airbnb, TaskRabbit, Uber and Lyft are transforming traditional business models. The heavy battle between old and new is playing out…

We’ve Gotten Much Too Comfortable With 5 Star Reviews
I read Phil Rozek’s thoughtful blog post on the types of people who can write online reviews for your business. I responded…

5 Essential Hiring Tips for Growing Startups
If you run a young startup looking to grow, recruitment can be a scary task to contemplate. In this case, one of the…

10 Ways To Maintain A Strong Personal Brand
What are you doing to maintain your personal brand? A personal brand has at least three possible purposes: to find valuable employment,…

Dear Younger Me: 4 Smart Things That Would Have Changed My Small Business Life
Running a business was exciting at first. I felt the freedom of controlling my own destiny while working with my closest friends,…

Pop-Ups: Stop Dreading Them And Start Driving Results
They Aren’t As Bad As You Think When I first started in online marketing I stayed far away from any conversion strategy…






