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The Three Realities of Innovators
How do you build a bridge to a place that doesn’t yet exist? This is the paradoxical challenge that every innovator faces:…

Pepsi and TOMS Empower Themselves Through Empowering Their Customers
Would you believe that PepsiCo and TOMS both have over a million marketers on their marketing team? In fact, you may be…

How to Blog to Support Your Sales Cycles
“I just feel like something is missing.” That’s what a potential client told me on the phone recently. She was already blogging…

Include Video Content in Your Buyers’ Journey
With the majority of research being done online, the use of business online video production is increasing every day because video helps…

7 Tactics to Write Quality Content Your Audience Will Love
The debate is over. We’ve all bought our tickets. Creating quality content is the most effective way to market a business. Even…

The 5 Truths Startup Founders Must Understand About Entrepreneurship
Fifteen years ago, people would have assumed you were crazy for expressing a desire to become an entrepreneur. But the tables have turned. Today,…

Braille smartwatch won’t replace e-readers but it does tell the time brilliantly
Add / Remove The Dot braille watch is a smart device designed to enable visually impaired users to read smartphone data in…








