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Why You Should Help Your Employees Become Influential
Your marketing department is too small! I don’t mean that your staff is not large enough. I mean that your ability to…
Using Trending Hashtags On Twitter: Does It Work For Your Small Business?
We’ve watched many brands take advantage of “trending” hashtags and topics to increase their own reach. (See here, here, and here.) In…
How to Make Your Brand’s Voice and Tone Pitch-Perfect
James Earl Jones. Julia Child. Ella Fitzgerald. Elmo. Some people have an unforgettable voice. It’s as smooth as velvet or as bubbly…
19 Psychological Tactics for Successful Crowdfunding Campaigns
Crowdfunding is painful. With standard conversions, people receive value immediately. They buy your product. Then they receive your product. Done and done.…
Ranking Of Every U.S. Governor From Most Liberal To Most Conservative
In the 2014 mid-term elections, the GOP solidified its control of both the House and the Senate. Republicans also dominated when it…
Understanding The Online Abandoned Shopping Cart (Infographic)
Around the world everywhere, shopping carts are left abandoned, where they slowly sit and wait. Now we’re not literally talking about shopping…
Breaking Down The Break
Life happens. While we try to control even the tiniest aspects of it, there are always events that can simply never be…
Taking Your Mobile Messaging International
It’s not just the UK and Ireland that are experiencing a mobile revolution – mobile usage is growing across the globe, meaning…
How to Have Better Communications With Your PPC Account Manager
Stop, collaborate, and listen. If only more people followed the sage advice of Robert Van Winkle, the business world would be a…
How To Rock Pinterest Without Sexy Product Pix
Pinterest enjoys upwards of 73 million users, and while the majority are consumers looking for crafting and recipe ideas, there’s also an established…
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