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Brand Audit: The Why, How, And Right Now
Is your business experiencing a downturn, a dip in sales, or losing customers to the competition? A new financial year is the…

32 Financial-Technology VCs Entrepreneurs Need to Know
In 2014, the value of investment in U.S. financial technology companies was approximately $3.97 billion, which in reality shouldn’t be all that shocking. The…

Using Recognition to Keep Remote Employees Engaged
In today’s working world, a physical office space is becoming a thing of the past. The number of organizations employing distributed workforces…

Fact or Fiction: A Low Cost of Hire is Always Good
We often hear the phrase “less is more” tossed around in a variety of everyday scenarios. No matter what the situation, the…

4 Pillars Of Healthy Brand-Agency Relationships
In today’s B2B marketing landscape, marketers are facing constant change driven by shifting customer demographics, ever-increasing access to information, sophisticated new technologies…

What Amazon Prime Day Can Teach You About Customer Experience
On July 15, Amazon held its first “Prime Day,” which featured a variety of on-site sales exclusive to members of its Prime…

Crunching Big Data and Analytics from Web 2.0
The use of data and its analyses are becoming ubiquitous practices. As a result, there has been a dramatic surge in the…










