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50 Ways To Increase Social Media Engagement
What is social media engagement and how can you increase it? Social media engagement is the Holy Grail of marketing and seems…
Create a Successful Promotion for Your Personal Brand Book
In today’s information age eBooks have become wildly popular, especially on Amazon. With fierce competition among thousands of publishers it can be…
Fact or Fiction: The “One Size Fits All” Hiring Assessment
When it comes to the technology we buy, there’s one basic expectation we all have: we expect whatever we’re buying to work.…
Look At Big Picture Every Day
We hear the familiar phrase, “The world is getting smaller every day.” No one would argue the fact that technology is bringing…
7 YouTube Mistakes To Avoid So It’s All Smooth Sailing
The impact a successful YouTube channel has on a brand can no longer be questioned. The social media behemoth attracts over 1…
Improve Your Content for Website Search
Most of my clients want their website search to work–they really do. But they aren’t sure how to get all the folks…
3 Content Marketing Ideas To Set Your Firm Apart
By now, everyone in the world of marketing knows how effective great content can be at turning readers into buyers. But what…
The Future Of Sales Is Social
In an airport, recently, I came upon an out of home billboard with a prominent headline: The future of sales will be…
How To Improve Your Relationship With Your Content Marketing Firm
In one sense, your content marketing firm works for you. Its job is to create content and strategies that allow your brand…
China’s Effect on the U.S. VC Game
A major macroeconomic tipping point occurred in 2014: The New York Times reported that Chinese investment in the U.S. had surpassed U.S. investment…
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