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Attention Ecommerce Managers: 3 Reasons Why Text Marketing is Your Saving Grace
If you own or manage an ecommerce site, you’re probably an internet marketing pro. You know how important it is to digitally…

Five things to decide on before launching your small business
Stake your claimKeep your brand and product line in your control. http://yhoo.it/1JCUtUZ Know yourselfGet data on what your product is and what…

Re-Home, Re-Purpose, Recycle Those Tech Relics
My home is where electronics go to die. I have a couple shelves in my garage dedicated to the tech relics and…

Understanding Diversity in the Workplace
Diversity – what comes to mind when you read this word? We tend to think diversity only applies to race and ethnicity,…

What is a unicorn? A Business Rockstars Minute
Well, what IS a unicorn? No, not a mythical horse-like beast like the one in the picture above. It’s a startup company…

Keeping Control of Your Marketing Budget
It sometimes seems as if creating high quality marketing that drives content and pushes thought leadership is going to cost a business…

Closing the Customer Experience Gap With Mobile
I recently had the opportunity to attend San Diego’s Next Generation Customer Experience conference and present a session on the role of…

How to Update Your Online Presence While You’re Moving
Moving physical locations for your business, whether it’s a store, office or something else, is stressful. Not only must you find the perfect place but…

How To Successfully Kill Employee Motivation
Creating an environment that allows your employees to thrive is essential in creating a strong work culture. This will help promote growth,…

Fostering Teamwork Mis-Understood By Most Small Business Owners
While having lunch with the CEO of a small not-for-profit organization looking for my help to improve their operation I was told…









