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Lancome is Latest Cosmetics Brand to Join Tmall.com [Infographic]
Tmall.com, Alibaba Group’s market-leading B2C online shopping website, has landed multinational cosmetics brand Lancome as a vendor, the 19th high-end beauty and skincare…
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7 Tips for Maximizing the Power of Brand Advocates
For startups and small businesses, when it comes to allocating marketing dollars, value is the most important word. We all seek to gain…
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I’ll Bet You’re Guilty of This — And Why It’s Secretly Killing Your Personal Brand
Has this happened to you? A client of ours was late paying an invoice. When I finally chased him down, he said…
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Why Should Anyone Care Your Brand Exists On The Social Web?
As more and more brands jump on the social networks there is no shortage of tweets to read, podcasts to listen to,…
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Can You Find the Hidden Images in These 40 Brand Logos? (Infographic)
If you see strange things in logos, your eyes don’t deceive you. Companies play tricks on us all the time. Can you…
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More Than Tween Stars: How YouTube Is Steering Brands Into the Future
Summer With Cimorelli, an original five-episode scripted Web comedy on YouTube’s AwesomenessTV channel, opens with the aftermath of a party – streamers…
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