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How to Build a Decision Making Model for Your Marketing Strategy
We’ve heard this question before, “I’m looking for ‘X’ and I need it done by ‘Y’”. Where do you begin? How do…
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Agile Marketing Plans: The Elephant vs. The Hummingbird
Elephant and hummingbird by Fritz Ahlefeldt-Laurvig Modern marketers work in world of constant change: Customers expect the brands they’re passionate about to…
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Generating Media Attention using Social Media and Newsjacking
In today’s world, marketers should be aware of the fact that there are new ways to generate the attention of the media.…
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Top 7 Referral Marketing Ideas for Professional Services Firms
Referrals are the centerpiece of most professional services firms’ marketing agendas. Everyone wants more of them. But wanting more referrals is not…
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Forget the Shiny Object. Stay Focused.
One of the most valuable lessons I’ve learned in running a business is to stay laser-focused on the end goal. We entrepreneurs…
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How To Be More Productive At Work; Backed By Science
Everyone wants to be more productive. We created an infographic to help explain science-based ways to be more productive. All of them…
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