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Using A Cannon To Kill A Mosquito? — 7 Reasons Your Marketing Automation Is Failing
“Should we or should we not automate?” It’s a question that B2B organizations across the board are asking. There are small start-ups…
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Employee Empowerment is the Key to Customer Service Success
An employee must be empowered to provide superior customer service- photo courtesy of pixabay Most organizations understand the basic truth that even…
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How to Retain Top Talent on Your Staff
“Can we talk for a minute?” If you’ve ever been in a relationship, you know this is going to be tough. It’s…
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Overcoming Writer’s Block: Your Work Environment
As the process of writing involves concentration, you’ll find that your work environment can be the very reason for your writing productivity…
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How Sharp Brands Handle a Corporate Crisis in the Social Media Age
Not every organization will face a crisis. From offensive social media posts to offline crises, such as data breaches, a simple mistake…
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The Agony of Defeat: Why Lost Business Reporting Isn’t Helpful
Do you get the Win-Loss report? You really ought to get yourself on that list. If you don’t know the Win-Loss, it’s…
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