
Date:
The Innovator’s Storybook: Creativity and the Well-Told Tale
There are six irresistible words at the start of all major innovations: let me tell you a story. Behind every great change…

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Is Love the Answer to the Disengagement Economy?
Gallup’s annual reports on employee engagement inform us that engaged employees give approximately 57% more effort and are 87% less likely to…

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The Purpose of Content (It’s Not What You Think)
Long ago Peter Drucker, the father of business consulting, made a very profound observation that has been lost in the sands of…

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Nostalgia Marketing: What is It?
Lately, I’ve noticed a marketing trend that isn’t necessarily a new phenomena, but seems to be gaining some steam. As a person…

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Programmatic Advertising 101: An Overview
The world of 2015 calls for increased efficiency, technology, and automation in almost all industries and aspects of everyday life. The industry…











