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Content Marketing Isn’t Really About Content At All
Let me be clear up front: content marketing is about content regardless of this article’s headline. You can’t take the ‘content’ out…
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The Photographer Nobody Knew: Lessons on Sharing Your Gifts With the World
It was 2007 and John Maloof was working on a book about Chicago’s northwest neighborhoods. On this particular day, he was hoping…
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LinkedIn is Not Same as Facebook: Business Mistakes to Avoid!
LinkedIn is the world’s largest business network. It’s the online version of your Board of Trade or Chamber of Commerce. It’s where…
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Words Of Wisdom For Content Creators From Famous Writers
Content marketers write—or, at least, appreciate good writing. With 37.5 percent of B2B companies looking for English or journalism majors when hiring…
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5 Tips To Help You Refresh Your CV
If you’re looking for a new job, it goes without saying that you’ll need to put a bit of time and effort…
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What Is The State Of Content Marketing For 2015?
As with everything else in the digital world, content marketing is constantly evolving into something bigger and better. So as marketers, we…
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