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4 Easy Tips for More Effective Emails
Your marketing email has tons of competition in your customer’s inbox — but it’s still a high-converting channel when you put together…

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Warning Signs: Are You Paying Your Marketing Agency Too Much?
Chances are that the marketing or advertising agency you’ve chosen to help you with your business is charging you anywhere from $50-$200…

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How to Succeed at Startup Recruiting
If you’re recruiting a team for your startup venture, you probably have an ideal type of employee in mind. It’s possible that…

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Why Customer Experience is Better Than “Brand”
I’ve written about the relationship between customer experience and brand before, but I think it’s an important topic to think about. Especially…

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Top 5 Pins: And The Oscar Goes To…
On Sunday, the 87th Academy Awards celebrates the best films of 2014! This is a night film fanatics cannot miss. The Oscars…

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Stopping A/B Tests: How Many Conversions Do I Need?
A/B testing is great, and very easy to do these days. Tools are getting better and better. As a result, people rely…











