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You Can’t Transform Something You Don’t Understand
Why is journey mapping important? I kicked off 2015 in a big way. Isn’t that what a new year is all about?!…
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The Customer Isn’t Always Right
Everyone’s heard the saying “the customer is always right,” but this simply isn’t true. Yes, you should respect your customers and be…
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10 Essential Skills A Social Media Manager Needs To Have On Their Resume
Only 10 years ago the social media manager role was not even a job or a career. It didn’t exist. Facebook was…
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How To Write The Perfect LinkedIn Connection Request
Whether you’re using LinkedIn to get a new job, or to find candidates for a role you’re recruiting for, it can be…
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In Content Marketing, Substance Matters More Than Format
Eccolo Media recently released some of the results from its latest annual B2B Technology Content Survey. The 2015 survey was fielded in…
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Are You or Your Friends Sharing a Scam?
Social media is a great way to connect with others and share what you love. But all that sharing can become problematic…
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