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Make it a Corporate Bio. Not a Lie-o.
Everyone except writers hate writing. Correction: everyone – especially writers – hate writing. It’s an arduous process. We often do it, well…
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Understanding Sentiment Analysis: What It Is And Why It’s Used
Sentiment analysis – otherwise known as opinion mining – is a much bandied about but often misunderstood term. In essence, it is…
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Jumping on the Brandwagon: How the Super Bowl Ads Fared Online
Another year, another Super Bowl and another set of moving, ridiculous, hilarious and downright strange Super Bowl commercials. From rocket propelled pigs…
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Powerful Email Marketing
I wish I were smart enough to make up these stories. Today, I received an unsolicited email titled, “Would you like to…
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Too Old? Too Young? Prevent Age Discrimination From Sinking Your Resume
Everyone knows that age discrimination in employment is illegal, but that doesn’t mean that it never happens. Sometimes the information that job…
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Social News: Facebook Puts an End to Organic Reach for Brand Pages
The time we’ve all been hinting at has finally arrived – Facebook is officially putting the kibosh on organic reach for brand…
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