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How To Influence B2B Sales Prospects (Without Annoying Them)
If you’re selling something, you need to be persuasive. But you don’t need to be annoying. Case in point: I was at…

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What To Look For When Choosing A Cloud Service
The three A’s: authentication, authorization, access control. Here are some questions to ponder about a cloud service: How often does it clean…

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5 Reasons to Focus Web Content Above the Fold, or Maybe Not
Newspapers have adapted beautifully — if slowly — to publishing their content online. They’ve embraced social sharing, robust in-site search, and adapted…

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It’s Not Too Late to Set Your Customer Service Resolutions for 2015
The new year is a time for new possibilities: you can set goals as lofty as your heart desires. And when it…

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Should Sales People Be On Quota?
Yesterday, I was being interviewed by Pat Helmer for a podcast (it will be published in a few weeks.) He asked a…










