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Humor Them. A Well-Timed Laugh Speaks Volumes.
Laughter and a healthy sense of humor, are among the most overlooked, underutilized communications tools at a CEO’s disposal. Plenty of studies…
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Real-Time Engagement Etiquette – Avoid Social-Media Mishaps
As trending topics continue to explode on Facebook and Twitter, marketers are increasingly embracing real-time engagement to spread brand awareness and better…
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Can’t Afford a $4 Million Super Bowl Ad? Try These 3 Things Instead.
This year 30-second Super Bowl ads went for a cool $4.5 million and that’s just for the airtime. Consider all the related costs…
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6 Things They Don’t Tell You When You Leave the Big Corporate World for Your Own Business
After working in the glossy world of corporate life, a business professional who goes it alone might at first find the change a shock.…
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Design to Inspire (Infographic)
Can you boost creativity by changing your environments? Science says it’s possible. By adding new sights and sounds you can promote fresh thinking and sharpen…
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Don’t Be the Cheapest, Be the Best
Often, founders are worried about how they price their product compared to their competitors. They will find out what everyone else is charging and price…
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