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9 Reasons Your Content Is Boring
I read a lot of B2B marketing content from technology companies. As a writer who creates content for these companies, I constantly…
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Is Your Content Worthy Of A Second Click?
There’s so much emphasis placed on getting the coveted click. We measure click-thru rates, likes, and upvotes. We worry about how much…
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Facebook Introduces Video Chat And Allows It To Breathe Naturally In Messenger
While the competitor social networking websites were all introducing their video chat options, Facebook was lagging behind for a couple of months.…
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The Reality Of Managing Different Cultures At Work
It’s been 18 years since I left my hometown in the Netherlands to work on the other side of the world. Shanghai…
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5 Ways to Deal With ‘Entrepreneur Anxiety’
Anxiety for entrepreneurs is like finding a Starbucks in New York City: It’s there on every corner. When your company is 100 percent your…
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6 Ways To Stand Out At Your Next Trade Show
While some argue that trade shows are becoming an outdated form of outbound marketing, they often offer valuable times for networking and…
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