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How to Pay for Digital Advertising: The Pros and Cons [Infographic]
We often sing the psalms of PPC advertising here at eZanga. After all, pay per click is the most common form of…
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Half of Your Site Elements Are Useless. Which Half?
Over half of your site elements don’t affect conversion rate the way you think they do. How to find out which elements…
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10 Things to Check Before Publishing Your Blog Post
Wait! Before you hit “Publish” on your next blog post, consider using this ten point checklist. 1) ALT tags on your images…
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How to Distribute Your Marketing Content
Following my recent blog on maximizing content marketing ROI through repurposing, I want to share recommendations for distributing content – through inbound…
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Five A/B Testing Tools That Will Make Your Life Easier
Your brand is represented and recognized through your online assets and your online marketing strategies. Whether it’s your website, social media profiles,…
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Why Your Brand Needs To Get Out There And Start Blabbing!
There’s a new social media platform in town folks! Is that a collective * groan * I hear? Fair enough too. Seems…
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