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How Important is Your App’s Title for ASO Purposes?
Why are you reading this post? Did it have anything to do with the title —one that communicated the target niche and…
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To Win the Deal, Add Personal Value to Your Negotiation Strategy
Effective, persuasive communication is fundamental to building winning deals. When you are understood and believed, you greatly increase your chances of gaining…
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How Mayweather-Pacquiao Fight Exposed Periscope’s Copyright Problem
For all the fanfare surrounding last Saturday’s fight between Manny Pacquiao and Floyd Mayweather, the most exciting part of the whole affair…
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20 Benefits of Social Media Listening a.k.a. Monitoring
(+ 15 Tips on what to do with information) Social media listening is the process of identifying [real-time] conversations happening on social…
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3 Proven Ways to Better Measure Your User Acquisition Campaigns
How would you grow an app? Would you put ads up on Facebook, start a Google adWords account, or write a blog…
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8 Features Your Media or IR Room Needs Right Now
When people seek official news about your company or organization, a media or investor relations room is often an important stop on…
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