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On Surviving Mobilegeddon
Image courtesy of Brad Frost Well, Google finally did it. They said they were gonna and yesterday they threw the switch on…
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Do Consumers Love or Hate Personalized Messaging?
Tell me if this sounds familiar: You log into your laptop and type in the name of the car make and model…
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Your Storytelling Sucks!
Storytelling without value is just that, the telling of stories. My grandma tells wonderful stories. Do you think she’s gaining leads and…
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Keep Your Customers Coming Back For More
I know of a company that boasts of a 95 percent customer retention rate. That means 95 percent of its customers are…
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How to Find a Job That Fits Your Lifestyle
Many industries are becoming more lifestyle focused. This movement is taking a different form in each nation. Britain just offered new parents…
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Anticipating Digital Disruption
Why didn’t a cab driver think of Uber? Why didn’t Barnes & Noble think of Amazon? Why didn’t Blockbuster think of Netflix?…
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