Date:
The Way of the Electric Dodo: Where RadioShack Went Wrong
In the 1980s, RadioShack was where you went back to the future. Gadgets galore, electronic parts, CB radios, anything electric or wired—from…
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Customer Loyalty Month Special: 10 Great Tips to Foster Customer Loyalty
April is Customer Loyalty Month, tweeted Shep Hyken a few days back. I have to say, till then, I never realised we…
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Hero or Outlaw? How to Use Archetypes in Marketing Your Brand
If someone asks you what your archetype is, don’t worry—it’s not a cheesy pickup line. Archetypes are an ideal model of a…
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Mount Up! Become a B2B Social Success!
There will always be the speculators who will “downvote” anything out of the ordinary or just plain different — especially when it…
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A Formula for Successful SaaS Website Design
The secret to a successful SaaS marketing website isn’t really a secret. It’s a formula born out of common sense with a…
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4 Ways Local Businesses Can Get More Out of Google
The image of a local mom and pop shop always brings a smile to my face. Seriously, who doesn’t love local storefronts?…
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