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Can You Be Effective in PR Working Remotely?
You hear it all the time in real estate, “Location, location, location”. It’s so important the adage warrants a three-fold repetition. When…
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9 Incredible Social Media Case Studies Every Small Business Should Know About
The best brands in the world own social media. Using their creative teams to the full, they pull out all the stops…
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Attracting the Best Talent to Your Business
Back in February 2014, I was the partial subject of John Greathouse’s article for Forbes, entitled “Go To War With Your Competitors:…
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Search Results vs. Intent Based Search
Google has been exerting significant effort to improve their search engine. Their new focus is to perfect “intent based” search – how…
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The Language of Persuasive Interviewers
It is common knowledge that you make your first impression prior to saying your first word. Regardless, sooner or later, you are…
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How to Decide if You Should Contribute to LinkedIn Publisher
Laptop and newspaper concept for internet and electronic online news The LinkedIn Publisher platform isn’t for everybody. Yep, I said it. If…
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