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The Essence Of Listening – And Success In Sales
Listening is the most important life skill! Quick quiz: How do you rate your listening skills? Do you consider yourself to be…

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The Quick-Start Marketing Reporting Guide
It’s not a secret, to truly succeed in today’s marketing world, you need to be able to track and report on the…

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Going Viral: The 5 Best Guerrilla Marketing Pranks
Advertising seems to have less and less of an effect on consumers every day. More people are skipping commercials while watching television…

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Defining Public Relations for the Non-Practitioner
Public Relations (PR) is not an easily defined practice. Don’t believe me? Go and tell your pal from high school who studied…

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The “Competitor” Question
It happened again this morning. I was doing a review with a sales person. It was a very important call, we were…










