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Drive Foot Traffic with Facebook Local Awareness Ads
Social media has revolutionized the way that local businesses advertise to potential customers. Thanks to mobile apps and other geo-based features, local…
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Mobility Fatigue – Truth or Fiction?
If you follow technology news closely, it’s impossible to not hear the drumbeats around wearable technology and IOT (Internet of Things). While the…
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CMOs: It’s Time to Hand Over Inbound Social Media
My personal journey in helping companies manage social media started squarely in marketing. I founded iPlatform in 2008, which became one of the world’s…
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Why Quizzes Are Content Marketing’s Secret Weapon
If you are not using quizzes for content marketing, you should be. Let’s start with some important questions: Which Walking Dead Character…
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4 Steps To Make Sure Your Marketing Automation Is Easy To Use
When it comes to technology, and even marketing automation solutions, the term “ease of use” mainly refers to the UI of an…
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This Biz Has A Better Email Thank You Than Most Nonprofits
It’s not often that an email receipt can put a smile on your face, but it is possible. One such tech company,…
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