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Ending Facebook Native Videos With Clear Calls to Action
Include a clear call to action (CTA) at the end of all marketing messages That’s what my mentor often says. And that…
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BuzzFeed’s Most Shared Content Format Is Not What You Think.
Site A’s most shared article last month was a list picture post and its latest viral quiz was Game Of Thrones: the…
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For-profit social enterprise connects craftsmen and cooks with visiting tourists
Add / Remove There is always more to a city than its main tourist attractions and peer-to-peer services such as Airbnb and…
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Navdy, the ‘Google Glass for Your Car,’ Raises $20 Million
Google Glass is no longer on the market, but the so-called “Google Glass for your car" is revving up for its debut. Navdy,…
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Interpreting Digital ROI to Manage Expectations
Sales — Every client’s marketing goal! How do we get there? Before the Internet era, marketing was far simpler. You hired an…
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Did Video Kill Text Content Marketing?
They say video killed the radio star. The question is: Did it also kill the print star? And what does the answer…
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