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People Want Better Content!
Today, I think content can make a difference in your marketing. If it didn’t I would stop tomorrow. It seems everyone believes…

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3 Ways to Simplify Your Marketing
Back in the day, marketing was pretty simple. You created a mass marketing campaign that captured your target audiences’ attention, told them…

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Customer Loyalty Month Special: 10 Great Tips to Foster Customer Loyalty
April is Customer Loyalty Month, tweeted Shep Hyken a few days back. I have to say, till then, I never realised we…

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Hero or Outlaw? How to Use Archetypes in Marketing Your Brand
If someone asks you what your archetype is, don’t worry—it’s not a cheesy pickup line. Archetypes are an ideal model of a…










