Date:
The Benefits of Content Marketing Over Traditional Advertising
If you run a startup, maybe you’ve already been through an accelerator program and you have some bites from investors. You’ve received…
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Rethinking the Way We Frame Big Data in Marketing
Consider this fundamental concern: can a machine, or data produced from such a machine, provide meaning? The answer to date is “no.” In…
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5 Steps to Sustainable Success for Powerful Businesswomen
There’s no room for wallflowers in the business ballroom. He who leads will win. But what about she who leads? When it…
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5 Steps for Building a Mobile App
With today’s economy and our lifestyles seeming to revolve around mobile technology, there appears to be a never-ending race to devise and…
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How to Avoid Burnout as a Startup Founder
Owning a business is both a demanding task and taxing endeavor. It doesn’t matter if you’re a one-person show or a C-Suite executive:…
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YEC Member Spotlight: Shawn Freeman, Founder at TWT Group
Shawn Freeman is an entrepreneur, a personable geek, and the founder of IT services company TWT Group Inc., based in Calgary, Canada. He…
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