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Tackling Content Marketing on a Budget
Content marketing is not just a passing trend, it is here to stay. Even those convinced of its utility might object that…
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How to Create Compelling Online Content That Gets Traffic
In his book Success Secrets of the Online Marketing Superstars, Mitch Myerson introduces you to 22 innovators who have redefined the developing…
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Content Marketing Isn’t Really About Content At All
Let me be clear up front: content marketing is about content regardless of this article’s headline. You can’t take the ‘content’ out…
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Words Of Wisdom For Content Creators From Famous Writers
Content marketers write—or, at least, appreciate good writing. With 37.5 percent of B2B companies looking for English or journalism majors when hiring…
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What Is The State Of Content Marketing For 2015?
As with everything else in the digital world, content marketing is constantly evolving into something bigger and better. So as marketers, we…
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3 Reasons Google Docs Can’t Support Your Content Strategy
Remember that fateful night in October of 2006 when Google Docs hit the scene? It’s okay if you don’t—I’ll admit I had…
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