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Twitter, Hashtags and Your Job Search
Twitter and Hashtags How can using Twitter and understanding hashtags help you in your job search? I want you to think of…
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Using Instagram to Market Your Brand at Your Next Trade Show
Last week I wrote an article about using Twitter at your next trade show. Based on the response, I thought I would…
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Is Marketing Automation A Big Investment?
Most assume that marketing automation is a big investment…I mean BIG. There are technology costs, resource costs, implementation and set up costs,…
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How Well Do You Really Know Your Customers?
How well do you really know your customers? I’m sure you have assumptions about demographics, buying habits and sales history, but do…
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Why Tomorrow’s Marketing Cloud Will Be a Marketplace
The integration model gets it right. Remember the days when you couldn’t get certain TV channels without buying a cable package from…
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Customer Satisfaction Is Not Enough to Forge Loyalty
Most companies, large and small, monitor satisfaction scores given by their customers. Regardless of the methodology or scale they employ, the utility…
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