Date:
Nurture Content Failure
Author Jason Stewart Type article Image https://s2.yimg.com/lm/ysbp/img/s6rC9iMYZbf4e5wE1vfwmp3AH5joi8drn7X1KnYmMNK3JH_Yj6erW4nElJFXF11h.png Provider business2community In the recent ANNUITAS B2B Enterprise Demand Generation Study, only 20.9% of the…
Date:
How to Manage Your Social Customer Service Operation this Christmas
Author George Twizell Type article Image https://s3.yimg.com/lm/ysbp/img/ZoebTqhCEIj0hbUDYiFKjnkbWb6C3RdedQ8NAA60sMFmmAsbpETPOtRlRz4zmBl_.png Provider business2community As we hear time and again, predicting volumes of content over Christmas is…
Date:
5 Sales Metrics Every B2B Marketers Should Know
Author Jesse Davis Type article Image https://s1.yimg.com/lm/ysbp/img/PAD3KuW18RPDbkq1XUmZQsvLWB5jAIE_pNgzwRqd2_TRKq8fFyrQfsXHtQGD_Gfk.jpg Provider business2community A marketer’s job should not end where a salesperson’s job begins. One of…
Date:
In Building Social Currency, Engagement is Key
Author Tamara McCleary Type article Image https://s.yimg.com/lm/ysbp/img/TOZqdjVnPFDTHgPrwNfKWbfhmGhl7yLjKF1PE8Kx7W6bQPn0EkLru3UWecxvRXkt.jpg Provider business2community Social Currency is the total economic value of your relationships, both in real…
Date:
How Marketing Operations Accelerates The Effectiveness Of Marketing Programs
Author Taylor Freitas Type article Image https://s1.yimg.com/lm/ysbp/img/3SwUocoPrNkfABbDBri6VPL831qlbt26kaBWgBOpAd6f_FYXo7MwKom8wl4K6vSl.png Provider business2community As technology grows increasingly important to marketers, the marketing operations function is developing rapidly within…
Date:
Are Influencers Tired Of Influencer Marketing?
Author Andrew J. Coate Type article Image https://s3.yimg.com/lm/ysbp/img/Kj2LasBq855qeyI2KxcsuS_7n12OURngIkd_L3_4L4XYBW7MyN0dBbS2cU1Xd78l.png Provider business2community 2014 saw the rise of “influencer marketing.” The term and strategy behind…
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