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Resolutions For Your 2015 Marketing Plans
This is traditionally a time for New Year’s Resolutions, Year-end Reconciliations, and Thoughtful Re-evaluation. In that vein, I have taken some of…
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Will Content Finally Become A Marketing Department? (And 16 More 2015 Predictions)
There were a lot of digital marketing changes in 2014. Companies got serious about content marketing, brands and publishers embraced native advertising,…
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Boston Real Estate Tycoon’s 5 Easy Steps for Marketing to the Affluent
I recently had a sit-down with one of the top real estate agents in Boston, Michael Carucci. Last year he closed 16…
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8 Ways to Save Your Content’s Marriage Between Production & Distribution
What if you found out that your family only eats 30% of the food you buy from grocery store? Or what if…
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This Startup Has a Solid Method to Optimize Content Marketing
Brooke Beach has a challenge common amongst many: producing a lot of content with limited resources without sacrificing quality. Sound familiar? Her…
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3 Fatal Content-Marketing Mistakes You Need to Avoid
Content Marketing is in a really good place right now. According to the Content Marketing Institute, 83 percent of B2B and 77 percent…
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