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“Marketing is Too Important to Be Left to Marketers.”
This saying always amuses me. Partly because it’s true, partly because it’s funny, but also because it’s often misunderstood. It’s funny because…
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14 More Marketing Cheat Sheets You Should Bookmark Now
Creating content is hard work—and juggling all those tasks and responsibilities keeps even the most seasoned professionals on their toes. Luckily, many…
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6 Marketing Objectives for Modern Content Programs
My niece Aria is 3, and her favorite sentence right now is “Why?”. Since she lives in San Diego and I live…
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How To Optimize Video Marketing For All Learning Styles
Are you a visual, auditory, reading-writing, or tactile learner? All of us exhibit one or a combination of these learning styles. Can…
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Optimizing Email Marketing for Mobile: 6 Things You Need to Consider
Mobile continues to account for a greater share of email opens. A study from Movable Ink found that in Q1 2015, 67%…
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Twitter for Ecommerce: How to Cultivate a Shopping Audience Using Micro Content
Are you using Twitter to grow awareness and demand for your brand? You should be. Recent studies show that Twitter users are…
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