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Rebranding? Don’t Forget Your Mobile Strategy
Mobile is no longer a by-product of the overall digital master plan and needs to be part of all rebranding strategies. When…
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8 Features You Absolutely Need in a Mobile CRM
“Mobile CRM” – it’s a fairly new term, but as a tool is growing increasingly crucial to marketers, developers and product managers.…
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Designing Engaging Mobile Experiences: Which Approach Is Right For You?
Mobile has profoundly transformed the way merchants and customers interact. The technology has opened up unprecedented possibilities for improved customer experience, personalized…
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TV And Mobile: 5 Tips For Second Screen Content Marketing
These days, many consumers are watching television with mobile devices in their hands. Increasingly, this isn’t simply to be a distraction during…
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YEC Member Spotlight: Adam Grant, CEO at Campus Commandos / Go Commando Mobile App
Adam Grant currently serves as CEO of Campus Commandos, a top marketing vendor specializing in helping businesses reach Millennials. Since founding the…
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Why Google’s Move Towards Mobile Should Be A Call To Action For Marketers
Google’s recent mobile algorithm and AdWords announcements reiterate what many of us in the industry have been saying for a while –…
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