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5 Brands Cashing In On The ‘Try Before You Buy’ Effect
I visited Starbucks this morning, as I do often, and prepared to order my usual skinny mocha latte. Today, though, my purchase…
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A SWOT Analysis Provides a Full Picture When Looking at a Product and a Brand
If you’re in marketing or own a business, then chances are you’ve done a SWOT analysis at some point. It’s the 101…
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The Top 10 Franchise Brands for Veterans
For 21.2 million U.S. veterans, transitioning into civilian life can present challenges. One struggle is simply finding employment in a labor market which, while…
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Power Up Your Personal Brand With These 4 Tools
Improve Your Personal Brand With These Marketing Tools Monday Memos is a short list of the best finds across the internet to…
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How to Create Your Brand Memes: Social Media Marketing Icons
Having a standout visual marketing strategy is an important part of building your personal brand’s visibility according to a recent article, How…
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3 Secret PR Weapons To Help Build Your Brand
Throughout my career I have seen the discipline of public relations mature and evolve. When starting out PR was a fairly predictable…
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