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Why Should Anyone Care Your Brand Exists On The Social Web?
As more and more brands jump on the social networks there is no shortage of tweets to read, podcasts to listen to,…
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Can You Find the Hidden Images in These 40 Brand Logos? (Infographic)
If you see strange things in logos, your eyes don’t deceive you. Companies play tricks on us all the time. Can you…
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More Than Tween Stars: How YouTube Is Steering Brands Into the Future
Summer With Cimorelli, an original five-episode scripted Web comedy on YouTube’s AwesomenessTV channel, opens with the aftermath of a party – streamers…
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Everything You Need To Know To Start A Successful Brand Ambassador Program
If you’re thinking about starting a brand ambassador or brand advocate program, you certainly have an idea of the value. Increasing brand…
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Build Brand Advocacy From the Inside Out
While the tendency of marketers is to discretely segment, the real world is much more porous and fluid than that. Certainly a…
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Keep Your Brand Current, But Be Faithful To It
“When it rains, it pours.” It’s the 100th birthday of the Morton Salt Girl, but she looks fabulous for her age. Okay,…
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