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I Am Expecting to See Results like this in 2015…
…and I am extremely happy with the way 2015 is starting out. Overall activity is up with respect to client sales and…

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These 4 Case Studies Explain Why A Data Driven Approach For Digital Businesses Is A Must
“You can’t manage what you don’t measure,” W. Edwards Deming and Peter Drucker. When your initiatives are backed by data, they become…

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5 Marketing Requirements for Luxury Customer Engagement in 2015
In 2015, the biggest challenge for luxury marketers will be to gain a much better understanding of what customers expect in terms…

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Tips on Successfully Using Big Data
Big data is a common term for the collection of data from a company’s internal and external sources which allows marketers to…

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Why it Pays to Stay Connected to Your College Alumni Group
Last year, I accepted a role on my alma mater’s (Winona State University’s) alumni board. I did it for a few reasons:…











