
Date:
Content Marketing: The Cornerstone of Your Entire Marketing Strategy
Any investment in online marketing, be it in paid search, email marketing or social media activity, without a prior investment in content…

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Wendy’s New Campaign: Influence Marketing/Live-Stream Mashup
Earlier this month, we wondered aloud how much longer will it take before major brands partner with major influencers in a marketing…

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5 Sales Management Lessons from the NBA Finals
Want to improve your sales operations? Here are 5 key lessons from an unlikely source — the 2015 NBA Finals. During the first…

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How to Develop a Plan of Attack for Your Content-Marketing Strategy
In college, I loved preparing to write research papers. I would outline the steps I had to take, research my topic, pull…










