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Got a Lot of Customers with iPhones? Keep Your Emails Short & Sweet
Everyone knows that email is getting more mobile than ever before. Thanks to tablets and smartphones, we’re checking our email in line…
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Marketing For Profit vs Non Profit Business: What are the Differences?
For-profit and nonprofit businesses ultimately have the same objective: make money. Whether you’re selling a tangible product or service or you’re trying…
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Service Efficiency vs. Customer (and Server) Comfort
Efficiency and comfort can sometimes be at odds. This divergence is often exacerbated by new technology, particularly in the service industry. Combine…
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85 Percent Of Companies Don’t Connect Social To Sales. Why? [Infographic]
Social media marketing is past the point of being a buzz-phrase. It’s an industry. But, in many ways, selling through social media…
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3 Major Changes To SEO
So much has happened in recent years with SEO. With Google’s release of Panda in 2011 and Penguin in 2012, both of…
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Google Is Adding Fact-Checked Medical Info to Search Results
Let’s be honest: the Internet has made slight hypochondriacs of us all. According to Google, one in 20 Google searches are conducted…
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