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Got a Lot of Customers with iPhones? Keep Your Emails Short & Sweet
Everyone knows that email is getting more mobile than ever before. Thanks to tablets and smartphones, we’re checking our email in line…
Marketing For Profit vs Non Profit Business: What are the Differences?
For-profit and nonprofit businesses ultimately have the same objective: make money. Whether you’re selling a tangible product or service or you’re trying…
Service Efficiency vs. Customer (and Server) Comfort
Efficiency and comfort can sometimes be at odds. This divergence is often exacerbated by new technology, particularly in the service industry. Combine…
85 Percent Of Companies Don’t Connect Social To Sales. Why? [Infographic]
Social media marketing is past the point of being a buzz-phrase. It’s an industry. But, in many ways, selling through social media…
3 Major Changes To SEO
So much has happened in recent years with SEO. With Google’s release of Panda in 2011 and Penguin in 2012, both of…
Google Is Adding Fact-Checked Medical Info to Search Results
Let’s be honest: the Internet has made slight hypochondriacs of us all. According to Google, one in 20 Google searches are conducted…
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