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Content Marketing Strategy Stats: 2015
Some great stats on the state of content marketing from the folks over at wyzowl, so I thought I’d create this custom…
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How to Budget for the True Costs of Content Marketing
There’s a whole lot of moolah getting pumped into content marketing efforts over the past year. The Content Marketing Institute’s 2015 Report…
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Email Marketing’s Growing Importance in 2015 (5,000 Marketers Can’t be Wrong)
Email marketing’s currency is on the rise according to a survey conducted by the leading cloud based technology company Salesforce.com. In a…
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The New Rules of B2B Marketing
Do you own a company that markets business-to-business? If so, you know how important face-to-face prospecting and selling is for success. You’ve…
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4 Ways Social Media Positively Impacts Your Inbound Marketing Campaign
In previous articles, we have looked at the various elements of Inbound Marketing. Now that we’ve gone over the “what and why”…
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Mapping Content to Search Marketing Strategy: 3 Trends and the Takeaways Your Brand Needs to Know
As brands contend with the ever-changing nature of the search landscape, the hunt for visibility is at the core of the current…
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