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5 Event Ideas that Attract Customers
Customer events are outstanding ways to create excitement and attract new prospects and loyal customers to your business. But how do you…
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Businesses Shouldn’t Profit at Their Customers’ Expense
On a recent visit to Alabama, President Obama expressed executive anger about pay day lending, an industry that preys on people caught in poverty.…
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A Millennial-Friendly Guide To Sales Incentives
Great sales incentives don’t just reward top performers. They capture the imagination, instill loyalty and benefit overall company culture. Here are 3 new…
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Startups Bringing Sales, Marketing, Customer Experience Into Closer Alignment
Marketers take note: sometimes the solutions to your biggest challenges start with small but hungry innovators. Digital marketing remains one of the…
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Customers Will Be Loyal If Delight Is Built Into Your Product or Service
It’s April 14, 2015. You open up Google to run a search and notice a strange animated drawing where the search engine’s…
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How to Use VoC Insights from Employees & Customers to Improve Experiences
We are often asked what sources of VoC insights should be used to improve the company’s customer experience. And often, these insights…
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