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Turn Leads into Qualified Leads – How to Rock Sales Development in 2015
How to rock sales lead development? The quick answer…put a sales lead management team to work. That of course, begs the question,…
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Lower the Cost and Boost the Productivity of B2B Sales
Last month, David Brock, president of Partners in Excellence, published an excellent article titled A Frightening Look At the Cost Of a…
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Adidas Says Data Is The Fuel And Analytics Is The Engine To Engage Customers
When Adidas was originally founded in SW Germany in 1949, the distance between the company and the customer was effectively null. Every…
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Latest Customer Service Technology Shunned
Voice biometrics, gamification and video technology have been hot topics in the customer service industry in the last 12 months, thanks to…
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5 Reasons To Implement A Sales Playbook In 2015
A sales playbook is a great tool for any organization looking to increase revenue in 2015. In fact, most companies that implement…
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The Reason Why Customers Aren’t Buying What You’re Selling
Why won’t customers behave? You spent months and months on that website redesign. It’s true to your brand identity; your products look…
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