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Sales Management Lessons From 10 Coaching Catastrophes
It’s common practice to invoke legendary sports coaches when discussing best management practices. This is not one of those articles. If you spend…
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Sales Forecasting — by Reps, at Least — Is Dead
As sales and finance teams build their revenue projections for 2015, sales forecasts are under added scrutiny. That shines a spotlight on one…
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A Simple Sales Pitch Is Your Best Sales Pitch
“Be different.” “Be unique.” “Think outside the box.” Characteristics we tend to push on the youth and carry with us throughout our…
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How To Fix 6 Common Content Problems — And Boost Sales
If your marketing programs aren’t helping accelerate sales, you almost certainly have the content problem. Typically, the malady has at least one…
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3 Ways Data Viz Fuels Better Customer Service
Thriving customer service drives business success. Happy and engaged customers save you money in the long run. In fact, it’s ten times…
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Your Marketing Is Chasing Customers Away! Here’s Why.
Imagine I sent you this message on LinkedIn: Hi, my name is Jurgen Appelo. I give keynote talks at conferences and business…
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