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The Weakest Link Of Customer Service
Some of us remember the lady in the long black trench coat who hosted the short lived but interesting television program called…
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Right vs. Wrong – B2B Sales People and Additional Thoughts About the SiriusDecisions B2B Buyer Research
The B2B marketing and sales world was abuzz a few weeks ago when SiriusDecisions reported that the decline in importance of the…
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Your Customer Service: Deal Maker Or Deal Breaker?
For many companies, one of the best ways they can differentiate themselves from the competition is with exemplary customer service. Recently, I…
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The Battle for Customer Attention Starts With a Company’s Culture
Many people believe that marketing is just advertising or selling. But, in reality, marketing is actually a conversation that you the entrepreneur start by…
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Summer 2015 Retail Sales Forecast
The summer season is an interesting time of year for retail. Weather changes, increased tourism, and seasonal holidays all have an effect…
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Why Social Customer Service Is Crucial For Brand Development
In a world of technology and social media, customer interaction can either make or break your marketing strategy. Today, protecting your brand…
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