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The Intersection of Seth Godin and Challenger and Insight Driven Sales
For some time, I’ve had the famous Jack Nicholson/Tom Cruise scene in “A Few Good Men” playing in my mind when I…

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Top 3 Tips On How To Improve Your Sales Process
With over one trillion dollars spent annually on sales forces it is crucial to make sure your sales force is as productive…

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How IBM, Similac And Other Marketers Think Beyond The FAQ When It Comes To Customer Support
Recently, the annual list of companies with the worst customer service came out and it got me thinking. It’s time that marketers…

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Bending the Rules in Customer Service
Before starting to write about customer service, I spent two years as a high-ranking barista in a popular chain cafe in the…

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3 Ways to Let Customers Tell You How to Design Your Website
What’s the best way to get direction on designing your website? Your customers hold the key. Read on below… Did you know…

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Sales Managers: How to Win at Joint Sales Calls
I had a great conversation with a highly talented VP of Sales of a successful sales organization the other day. We had…










